I saw an advert from Kenton Knepper, about some material he was offering on memory - and it was apparently stuff he prepared to show Psychology students at the University of Arizona.
Digging a little deeper, I found the course it was intended to be part of...
The Culture of Psychology and Magic
And that article on Randi's site, further pointed to Anthony Barnhart's website/blog
The Science of Magic
Where I found a link to an article by Teller, explaining how the principles of magic, field tested for centuries, can teach psychologists more than the inverse.
http://www.smithsonianmag.com/arts-culture/Teller-Reveals-His-Secrets.html